01. As a result of my educational background, I tend to look at (design) challenges from different angles and seek for the best long-term solutions that meet your business objectives. With a degree in economics (major in Marketing), a diploma in business and 20+ university-level courses in strategic marketing and digital design, I bring multidisciplinary approach to presenting your business.
02. Stemming from my professional experience, I practice human-centered design (approach). I worked in roles that required strong technical and customer service skills, marketing knowledge and most importantly, the ability to effectively communicate and translate client feedback into design adjustments.
Recently, I have been working in a Business Development/Marketing Coordinator role for an engineering company, as well as collaborating with the local UN association branch and a women tech organization as their Visual and Web Designer. Prior to that, I worked in different administrative roles in the financial industry and volunteered for numerous local non-profit organizations. My first two professional jobs were for banks and in both I was responsible for testing new versions of electronic banking software in order to find and resolve UX/UI issues. Besides software QA testing in collaboration with the IT team, I also managed customer relationships, wrote user manuals and procedures, as well as PR articles.
03. My goal is to create custom-made design assets and marketing solutions that will represent you in an engaging and authentic manner, with the aim of meeting your business objectives. I am passionate about helping small businesses differentiate and succeed!
04. Adaptability and creativity - I draw my inspiration from various sources and I can cater to a diverse range of target audiences.
05. I will gladly refer you to another designer, marketer or a consultant if I believe their approach to work, aesthetic or skill-set might be a better fit for your project.
You will enjoy working with me if:
You build respectful relationships with others
You have clearly defined goals and you are open to the perspectives of others
You understand that genuine, constructive feedback comes from a place of care.